1. Budget Management
• Build A&P budget (media, PR, event, client treatment etc.)
• Track and manage monthly, quarterly, yearly A&P spending and expenses
• Responsible for communication budget planning
2. Strategic Planning & review
• Develop and implement the long-term and yearly communication strategies across all functions
• Review monthly and annual communication plan
• Analyze the implementations of all communication strategies and campaign KPIs
• Market intelligence
3. Digital & Media
• Annual media planning and strategy development
• Supervise media execution and KPI achievement
• Co-work with a designated media agency
4. Public Relations
• Secure a close relationship with key media, KOL, local artist community
• Plan strategic PR initiatives
5. Event
• Propose annual event calendar
• Supervise pre/post event report and KPI achievement
• Support all local/regional/international PR event
6. Team Leadership
• Empower the team and be a role model based on our Maison’s values
• Develop all communication team members skillsets, leadership and competencies
경력 및 자격요건
- Min. 15 years of professional communication experience in high-end consumer industry, with at least 3 years in leadership position (Luxury jewelry and watch, fashion will be plus)
- Strong communication skills both in Korean and English
- Solid local network
- Hands-on management skills and ability to interact with various stakeholders
- Develop team leadership and expertise
- Develop trusting and sustainable relationships
- Work in team with positive vision
기타
- 원서 마감후 1차(서류) 합격자에 한하여 개별연락
- 이력서에 연락처, 희망연봉 게재
- 해외여행에 결격 사유가 없는 자