PR/MKT
•Organize and maintain the showroom and sample inventory
•Manage day-to-day press inquiries and update sample availability
•Track and monitor all samples using Fashion GPS/Launchmetrics
•Shipping in/out samples and logistic in a timely manner
•Monitor press coverage and compile comprehensive clippings
•Prepare and submit daily, weekly, and monthly reports
•Support the brand’s social media account (Kakao Channel) in collaboration with the social agency, including planning weekly/monthly communication calendars and liaising with the HQ social team
•Create compelling press releases, pitches, and other PR materials to effectively communicate the brand’s messages and initiatives to media contacts and stakeholders
VIP/KOL Relations Support
•Manage VIP/KOL dressing and update sample availability
•Coordinate sample or merchandise fitting for VIPs/KOLs
•Arrange gifting for VIPs/KOLs
Other PR Activities
•Conduct market research, analysis, and competitor monitoring
•Collaborate cross-functionally with internal teams to align PR initiatives with overall brand objectives and strategies
•Work closely with agencies to execute related activities with effective communication
경력 및 자격요건
•7~10 years relevant experience with exposure in luxury PR is preferred
•Bachelor Degree holder or above in marketing and communications or related discipline
•In-depth knowledge of PR and marketing process and best practices
•Computer literate, including excellent knowledge of Microsoft Office
•Fluent in written and spoken English and Korean
•Passion for the PR industry and its best practices
•Outstanding organizational and time management skills
•Aptitude in presentation and public speaking
•Proactive Attention to details