MAIN PURPOSE
To plan a program for a brand product, visualizes and develops marketing goal (product selection, promotion, advertisement/media plan) and executes new product support program maintaining existing line effectively
Understand the market specificities and build a brand strategy tailor-made to the country needs
Overall responsible for all marketing strategy and activities including Brand equity and brand awareness
Developing the marketing strategy for the brand in line with global brand objectives
Proactively taking leadership of marketing campaigns and coordinate with sales activities according to distribution channels.
Lead the customer experience in all point of sales and drive the visual merchandising team and training team towards this goal
Responsible for the forecast of new products and limited life products in all channels
Responsible for media planning and media execution in the digital channels
Develop and lead the implementation of Digital: Understand the market needs, gather information from the brands, follow global guidelines and insure perfect execution and adaptation at local level while following the brand standards
Monitoring and reporting on effectiveness of launches
Overall responsible for marketing activities for customers, including CRM
Conduct marketing research, follow up on campaigns and launches, provide Management with regular quantitative and qualitative reports
Be the key contact between the Global and/or Region offices on all marketing topics
Overseeing the brand’s marketing budget
Hire, train and motivate the team
경력 및 자격요건
Bachelor’s Degree in related field
More than 10 years of marketing/sales experience, preferred Luxury/Cosmetic industry team leader career
Proficiency in MS Office, Adobe Photoshop and illustrator is an added advantage
Excellent verbal & written communication skills
Possess outstanding interpersonal skills and a positive attitude to deliver results in a fast-paced environment
Well-groomed, confident and go-getter under pressure
Comfortable in public speech & presentation
Experience in a similar capacity within the beauty, salon and fashion industry is an added advantage
Fluent both in English and Korean
기타
- 원서 마감후 1차(서류) 합격자에 한하여 개별연락
- 이력서에 연락처, 희망연봉 게재
- 해외여행에 결격 사유가 없는 자