Support marketing program especially consumer event and agency managing
Take a lead of a comprehensive marketing program and provide insightful recommendation to the management
Develop annual brand plans and start plan and then prioritize projects and ensure execution is in line with agreed timelines and budget
Manage and supervise the agreed A&P budget by activity
Plan, develop and execute all ATL programs such as PR, sponsorship, advertising and consumer events
Support and cooperate with operation team and trade marketing in developing and executing
Work and interface with the brand owner on all key aspects of brand plan and agree marketing program implementation plans
Fully manage day to day operations with all agencies
Ensure clear and concise communication within the team and with all stakeholders, internal and external
경력 및 자격요건
– Bachelor’s Degree and Equivalent
– At least 7 years of experience in marketing experiences
– Similar or related industry preferred (Liquor and FMCG industries)
– Strong brand management experience
– Fluent Korean and English
– High sense of ethics